Digital Media & Creative Specialist
Salary: $70-75K/year
Overview
The Digital Media & Creative Specialist leads our client’s in-house creative and digital experience. This role is responsible for overseeing all content creation, brand messaging, and digital engagement across channels to enhance awareness, grow audiences, and deliver a cohesive, professional creative presence. The role encompasses digital strategy, creative production, and on-site marketing support and photography for events and education programs.
Key Responsibilities
Creative Leadership & Digital Media
Lead all in-house creative production, including digital, print, and multimedia assets, ensuring alignment with our client’s brand standards.
Oversee end-to-end digital campaigns supporting events, education programs, thought leadership, and overall brand communications.
Develop and manage the annual communications content calendar; execute campaigns across e-news, website, member community hub, social media, and special initiative platforms.
Create visually impactful branded collateral using Canva, Adobe Suite (InDesign, Illustrator, Photoshop), and other design tools, working from templates or organic messaging.
Collaborate with internal teams, members, sponsors, and external partners to gather assets and deliver sponsorship communications.
Track engagement and performance using tools such as Hootsuite and Google Analytics; prepare quarterly scorecards and refine strategy based on results.
Maintain, organize, and archive content libraries, digital resource materials, and on-demand learning resources.
Manage communications and engagement on our client’s Mentorship Platform.
Events & On-Site Marketing Support
Partner with MarCom and Events teams to design event signage, collateral, and digital content using brand templates.
Provide on-site support for events and education sessions, including photography and live digital updates.
Curate high-quality image libraries from professional and in-house galleries for web, social media, and promotional use.
Track sponsor and corporate partner contacts, deliverable requirements, and post-event exposure metrics.
Qualifications
Strong leadership and design skills; able to independently produce high-quality branded visuals for digital and print.
Experience managing digital platforms, content calendars, and web updates.
Proficient in social media management and reporting.
2–3 years’ experience in a creative and digital specialist role.
Skilled in Adobe Suite, Canva, Microsoft Office, Hootsuite, MailChimp, Monday.com, Higher Logic
Excellent writing, communication, and organizational skills; able to manage multiple priorities in a fast-paced environment.
Strategic thinker with business acumen in marketing, communications, and budget management.
Resourceful, proactive, metrics-driven, and collaborative team player.